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key segments

That TV and film goods market is segmented by product (apparel, toys, accessories, video games, and others).

The apparel segment will lead the market during the forecast period. The segment is fueled by the worldwide release of superhero films. The demand for comic-related t-shirts and costumes also contributes to the segment’s growth.

Regional growth analysis

Global TV & Movie Merchandise Market is analyzed into five regions – North America, EuropeAPAC, South Americaand MEA.

North America is currently the dominant region and holds 44% of the world market share. The regional market is dominated by the presence of several major players such as Warner (Warner Bros, Cartoon Network), Comcast (NBC Universal), Disney and Universal Studios. The USA is the most important market for TV and film goods North America. The market growth in this region will be faster than the market growth in the South America and MEA regions.

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market dynamics

The TV and Movie merchandise market is expected to witness significant growth during the forecast period mainly due to the Growth of e-commerce platforms. Globally, consumers’ propensity to shop online has steadily increased over the years. The growth of e-commerce is encouraging many retailers to expand their business into new regions and explore new markets via e-commerce platforms. This enables vendors in the market to sell their products and serve the growing demand directly through online platforms. Similarly, consumers can purchase the goods either directly or through a reseller on e-commerce websites. All these factors are expected to fuel the growth of the global TV and film merchandise market during the forecast period.

The report also provides information on the upcoming trends and challenges that will affect the market growth. Request a sample report

provider landscape

The TV and film merchandise market is fragmented due to the presence of several established players. In order to remain competitive, providers pursue various organic and inorganic growth strategies such as the introduction of new products and strategic alliances.

Here are some of the products offered by major vendors:

41 Entertainment LLC: The company offers TV and film merchandise such as Skylanders, Shooting Star and Super Monsters.

Aardman Animations Ltd: The Company offers TV and film merchandise products such as ROBIN ROBIN. Inc.: The company offers TV and movie merchandise such as the Avengers Titan Hero Series Thor Figure, The Black Series Titanium Series Luke Skywalker, and Topps Star Wars Rogue One.

In addition to the market data, Technavio offers adjustments to the specific needs of companies. The following customization options are available for the TV and Movie Merchandise Market Report:

Regional Analysis

  • Further breakdown of market segmentation in desired regions.

Information about market participants

  • Detailed analysis and profiling of additional market participants, vendor segmentation and vendor offerings.
  • Familiarize yourself with the strategies vendors employ during the recovery phase.

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Scope of the market for TV and film goods

report coverage


page number


base year


forecast period


Growth Dynamics & CAGR

Accelerate with a CAGR of 8.77%

Market growth 2021-2025

$79.07 billion

market structure


YoY Growth (%)


Regional Analysis

North America, Europe, APAC, South America and MEA

make a market contribution

North America at 44%

Important consumer countries

USA, China, UK, Germany and India

competitive landscape

Leading companies, competitive strategies, levels of consumer engagement

company profiled

41 Entertainment LLC, Aardman Animations Ltd., Inc., Charter Communications Inc., Comcast Corp., CPLG Ltd., Indieflix Inc., Sony Corp., The Walt Disney Co. and Wrestling Entertainment Inc.

market dynamics

Stem Market Analysis, Market Growth Drivers and Obstacles, Fast Growing and Slow Growing Segment Analysis, Impact of COVID 19 and Future Consumer Dynamics, Market State Analysis for the Forecast Period.

customization area

If our report does not contain the data you are looking for, you can contact our analysts and have segments adjusted.

Table of Contents:


market landscape

  • market ecosystem
  • Analysis of the value chain

market size

  • market definition
  • Market Segment Analysis
  • Market size 2020
  • Market Outlook: Forecast for 2020 – 2025

Five Forces Analysis

  • Summary of the Five Forces
  • bargaining power of buyers
  • bargaining power of suppliers
  • Threat of new entrants
  • Danger from substitutes
  • threat of rivalry
  • market condition

Market segmentation by product

  • market segments
  • Comparison by product
  • Apparel – Market Size and Forecast 2020-2025
  • Toys – Market Size and Forecast 2020-2025
  • Accessories Market Size and Forecast 2020-2025
  • Video Games – Market Size and Forecast 2020-2025
  • Others – Market Size and Forecast 2020-2025
  • Market opportunity by product

customer landscape

geographic landscape

  • Geographic Segmentation
  • Geographical comparison
  • North America – Market Size and Forecast 2020-2025
  • Europe – Market Size and Forecast 2020-2025
  • APAC – Market Size and Forecast 2020-2025
  • South America – Market Size and Forecast 2020-2025
  • MEA – Market Size and Forecast 2020-2025
  • Important Leading Countries
  • Market Opportunities by Geography
  • market leader
  • market challenges
  • market trends

provider landscape

  • provider landscape
  • disturbance of the landscape
  • competitive scenario

Vendor Analysis

  • providers covered
  • Market positioning of providers
  • 41 Entertainment LLC
  • Aardman Animations Ltd.
  • Inc.
  • Charter Communications Inc.
  • Comcast Corp.
  • CPLG Ltd.
  • Indieflix Inc.
  • Sony Corp.
  • The Walt Disney Co.
  • wrestling entertainment inc


  • scope of the report
  • Currency conversion rates for US$
  • research methodology
  • List of abbreviations

about us

Technavio is a leading global technology research and consulting firm. Her research and analysis focuses on trends in emerging markets and provides actionable insights that help companies identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialist analysts, Technavio’s reporting library, their client base consists of companies of all sizes, including more than 100 Fortune 500 companies. This growing customer base relies on Technavio’s extensive reporting, extensive research and actionable market insights to identify opportunities in existing and potential markets and to assess their competitive position in changing market scenarios.


Technavio Research
Jess Maida
Media and Marketing Executive
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UK: +44 203 893 3200
E-mail:[email protected]

SOURCE Technavio

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